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- 🐕 📈 Pet YouTue Ad with $1.4M in adspend?
🐕 📈 Pet YouTue Ad with $1.4M in adspend?
🐈 Plus: DTC Cat Litter ad spending $10k/day (and more pet niche big spenders inside...)
Welcome to this week’s VidTao 3 Ad Thursday!
Each Thursday we’ll be diving into our VidTao YouTube ad competitive intelligence platform to uncover 3 high-performing YouTube ads driving results.
This week we’ve got three high-performing YouTube ads for you to check out & model, including:
Premium dog food ad with a famous actress…
Humorous cat litter ad spending over $300k/mo…
Unique pet sitting ad with $1.4 Million in ad spend…
Ready to check the ads out?
~ update from our friends at Funnel of the Week ~
This TikTok Shop funnel did $830k in 7 days?
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Want to see exactly how they're using creators to drive massive sales?
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Plus: All week long Funnel of the Week will be dissecting the top-performing TikTok Shop offers of 2024
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Go here to join so you don’t miss it.
Let's dive right in and take a closer look at this week's YouTube ad standouts and discover what makes them so successful.
While searching for standout pet-related ads inside VidTao, this interesting premium dog food ad with actress Katherine Heigl is the first one that caught our attention 👀
This ad's estimated total ad spend is over $245k 💰
Take a watch:
A pretty interesting one, right?
Now, here are some of the elements this ad includes:
💡 Intriguing Hook
💡 Celebrity Authority
💡 Recognizing Problems and Offering a Unique Solution
💡 Use of Social Proof
💡 Creating Sense of Urgency & Exclusivity
💡 Risk Reveal
💡 Objection Handling
Inside VidTao, you are also able to see all of the landers currently in use by this advertiser, check it out:
🕵️ Want to “Spy” on over 21 million unlisted YouTube ads (and landing pages)?
Go here to claim your free trial of the VidTao Premium YouTube Ad Library👇
🐈 Humorous Cat Litter Ad With Over $300k Spent in the Past 30 Days (PrettyLitter)
Next up for today, we found this super fun cat litter ad inside VidTao, with estimated total ad spend of over $500k, and over $300k spent in the past 30 days! 😱💸
Let’s see the ad:
Some of the elements this ad includes are:
Let’s dissect this ad and see some of the elements it includes:
💥 Strong, Authentic Hook
💥 Clear Problem-Solution Structure
💥 USP
💥 Humor & Personality (Relatable and Shareable)
💥 Social Proof (Five-Star Reviews)
💥 Emotional Appeal (Health Monitoring for Cats)
💥 Clear CTA
Let’s also take a quick look & scroll through their landing page 👀…
…and don’t forget to check out other top-performing ads by this brand!
Here’s a sneak peek:
🐶 Unique Pet Sitting Ad With $1.4 Million in Ad Spend (Rover)
We’re already nearly done for today…
Our last pick is this unusual pet sitting ad by Rover, with estimated total ad spend of $1.4 million 🤯
Check it out:
Now let’s see what elements this ad combines for its success:
🚀 Intriguing Hook
🚀 Relatable Pain Points
🚀 Use of Storytelling + Humor
🚀 Emotional Appeal: Guilt & Obligation
🚀 Problem-Solution Structure
🚀 Social Proof
Here’s a quick look into their lander…
… and don’t forget to check out the rest of their ads + Shorts ads for some additional inspo - you’ll find many cool ones! 💡
Want to brainstorm with us on new ways to scale your business with YouTube Ads (and other performance video platforms)?
Join us for a free YouTube ad brainstorming session here:
And with that, we’re all finished for this week! 🚀
We hope this week’s selection of high-performing ads has sparked new ideas to test yourself!
Want more insights like these?
Stay tuned for next week’s VidTao 3 Ad Thursday, where we’ll continue breaking down winning strategies from the best YouTube ads in the game!
And btw… If you have questions about YouTube ads?
Go here to schedule a free chat with our friends at Inceptly. Inceptly is a top Direct Response video ad agency, specializing in high-performing YouTube ad creatives & media buying.
Have a great week!
PS - Go here to claim a Free Trial of the VidTao Premium YouTube ad library (complete with 21 million+ unlisted YouTube ads & their landing pages)
PPS - Are you spending $1k/day+ on Paid Ads? 👉 Go here to set up a free YouTube Ad brainstorm chat.