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How he accidentally built a $50 million media company
The side "hustle" became an 8 figure main business. (Big exit).
Here's a fascinating story about how one scrappy entrepreneur “accidentally” built an 8 figure business...
Sam Parr made his living selling hot dogs before he started a live event for entrepreneurs called Hustle Con.
To promote the live event? He started a blog, drove traffic to it with guest posts and other organic tactics, and collected leads.
The leads got great entrepreneurial content regularly delivered to their email inbox, and when the time was right, promos to buy Hustle Con tickets.
Nothing fancy - just a way to fill seats.
But something unexpected happened.
The email newsletter Sam used to promote the event? It quickly became more valuable than the event itself.
Soon, that "simple entrepreneur newsletter" was generating over $1.2 million per month.
A few years later, B2B software mega-company HubSpot bought it for $50 million.
But maybe you're thinking:
"Sure, but that's B2B..."
Let me tell you about B2C legend Mike Geary.
In 2004, Mike was working a dead-end job.
After scouring the internet to learn about internet marketing, he created a basic fitness product called "Truth About Abs" and sold it through various channels - affiliates, organic traffic, some ads.
The product did well.
But the real gold mine? The email newsletter he "accidentally" built while collecting leads.
Since then, he’s generated millions of leads, nurtured them with quality, relevant content…
…And leveraged this “owned attention” to generate millions in affiliate revenue and launch dozens of his own products, from info products & supplements to a restaurant chain.
…All thanks to his email newsletter.
Today, Mike runs his empire working just two hours a day. The rest of the time he skis or spends time with family in Utah.
Even we stumbled into this at VidTao accidentally...
What started as a simple YouTube ad tracking spreadsheet + some content email in 2019 evolved into something much bigger.
This "accidental" media business has allowed us to:
Launch a million-dollar software product (VidTao)
Create six-figure live events (VidTao Live)
Generate millions in agency revenue (Inceptly)
Bank easy five-figure payouts from affiliate offers from just a few simple emails
Here's what all these stories have in common:
They started with a simple business but discovered the real value was in the “owned media” asset they built alongside it.
And to help you leverage this often under-utilized business asset and build your very own “owned media” asset…
We're doing something we've never done before...
We're hosting a LIVE content generation session where we show you exactly how we do CONTENT here at VidTao.
Because LEADS + CONTENT is the raw material for your media empire.
And not only that.
Because we want to make this session as actionable as possible…
When you join this session you’re also going to get:
You'll get your "seed ideas" for an entire month of relationship-building content
We'll show you our highest-converting lead magnet (spoiler: it's NOT a PDF, webinar, or free training)
You'll discover the cutting-edge tools YOU can use to quickly create your own (we'll show you exactly how we turned a simple idea into 30-100+ leads per day on autopilot)
But here's where it gets even better...
For the first 5 people who claim their spot: We're going to outline ALL your emails for next month's content, live on the call!
And if you’re the FIRST person to sign up?
We're going to all that, PLUS we’re going to build your first email, live on the call
And we’re going to do it right inside your Email Service Provider…
…So you can literally click "send" when we're done and start making money while building deeper connections with your audience.
Want in?
Here's what to do:
First, so we’re on the same page - let’s get you onboard with a free trial of our Email Service Provider of choice - the one that makes it easy to deliver high quality, high-converting content. (It’s called Beehiiv.)
Step 1: Sign up for your free trial of Beehiiv here through our link: https://www.beehiiv.com/?via=vidtao
Step 2: Send us a screenshot of your confirmation email
That's it!
Do these 2 steps and we'll add you to the exclusive invite list.
Remember:
The first 5 people to join get a month of emails outlined.
The first person to join gets their first email written LIVE.
Everyone else? Gets the blueprint for endless relationship-building content.
Don't wait – this is first come, first served, and spots are already filling up.
Can’t wait to see you on this week’s live training…
The VidTao Team
P.S. Just blasting away at your email list might get you in hot water with the FTC. But having a relationship with your list? That's what creates sustainable success. Let us show you how.
PPS - Go here to claim a Free Trial of the all-new VidTao 2.0 YouTube ad library (complete with 21 million+ unlisted YouTube ads & their landing pages)
PPPS - Are you spending $1k/day+ on Paid Ads? 👉 Go here to set up a free YouTube Ad brainstorm chat.